If you have an e-commerce business you’ve probably heard of this type of analysis, but what is it exactly? Competitive pricing analysis refers to the complete and detailed study of competitors’ prices in a particular retail industry. This happens in multiple retail sectors ranging from Pet Care, sports, dermocosmetics, musical instruments, toys, home care, technology,

The high level of competitiveness in the world of online retail has pushed e-tailers to analyze with more attention the pricing movements of their competitors. This practice is commonly known as online price monitoring and is very recurrent among stores that compete with products identical to those of their competitors, which makes it difficult for