Guides

For some time now there has been much discussion about which method is more effective in capturing data that is essential to the world of

The standardization of EAN as the reference code for many of the products that are bought every day represents a significant modernization for all retailers:

One of the main features of the sporting goods industry is the continued use of elite athletes as a central pillar of campaigns and product

This guide is adapted to the sports sector. To learn how to launch a complete online advertising strategy for e-commerce visit our White Papers section,

As a sporting goods business owner you need to have a comprehensive picture of both your vertical and your competitors, as doing so will give

The performance of any business, whether online or traditional, can be measured through metrics. The three main ones are: profit margin, conversion ratio and price

Two basic concepts must be controlled for every retail store to succeed in its market: profit margin and conversion ratios. These metrics are related and

One of the aspects in which physical stores still outperform online stores is the shopping experience: getting into the store, interacting, being able to try

The best way to implement an effective pricing strategy for your products is to investigate the market and the competition carrying out ab ecommerce price monitoring